From July 6 to 17, the plenary session of the 21st Research Group (Multimedia, Content Transmission and Cable Television Research Group, SG21) of the ITU Telecommunication Standardization Department (ITU-T) was held. ITU-T J.1043 Digital Rights Management for Video and Audio Content Distribution - Compliance and Robustness Rules, of which the development was led by Academy of Broadcasting Science and Hisilicon and under the guidance of National Radio and Television Administration, successfully passed the traditional approval process (TAP).

ITU-T J.1043 is an important part of the world's first full process digital rights management (DRM) international standards for video and audio content distribution, which is led by China. The standards covers four aspects: requirements, system architecture, client, compliance and robustness. Previously, ITU-T J.1040 Digital Rights Management for Video and Audio Content Distribution - Requirements was released in October 2024, J.1041 Digital Rights Management for Video and Audio Content Distribution - System Architecture, and J.1042 Digital Rights Management for Video and Audio Content Distribution - Clients were released in March 2025. J. 1043 successfully passed the TAP approval, marking that all four standards of the standard system have been formulated, forming a copyright protection standard pedigree covering the whole process of audio-visual content distribution.
The standard was successfully approved by TAP, which further consolidated China's voice in international standards in the field of audio-visual digital copyright protection, will continue to promote the internationalization of China's Radio‑TV Audio‑Visual technology achievements, and provide standards support for domestic related technologies, terminals and platforms to participate in global market competition. At present, China's DRM series of standards for Audio‑Visual content distribution technology(ChinaDRM) products have covered 195 countries and regions, and have been applied to more than 300 million intelligent terminals. Twelve mainstream video service providers, including Tencent Video and iQIYI, have completed system deployment, laying a solid foundation for large-scale promotion and deployment worldwide.
From July 6 to 17, the plenary session of the 21st Research Group (Multimedia, Content Transmission and Cable Television Research Group, SG21) of the ITU Telecommunication Standardization Department (ITU-T) was held. ITU-T J.1043 Digital Rights Management for Video and Audio Content Distribution - Compliance and Robustness Rules, of which the development was led by Academy of Broadcasting Science and Hisilicon and under the guidance of National Radio and Television Administration, successfully passed the traditional approval process (TAP).

ITU-T J.1043 is an important part of the world's first full process digital rights management (DRM) international standards for video and audio content distribution, which is led by China. The standards covers four aspects: requirements, system architecture, client, compliance and robustness. Previously, ITU-T J.1040 Digital Rights Management for Video and Audio Content Distribution - Requirements was released in October 2024, J.1041 Digital Rights Management for Video and Audio Content Distribution - System Architecture, and J.1042 Digital Rights Management for Video and Audio Content Distribution - Clients were released in March 2025. J. 1043 successfully passed the TAP approval, marking that all four standards of the standard system have been formulated, forming a copyright protection standard pedigree covering the whole process of audio-visual content distribution.
The standard was successfully approved by TAP, which further consolidated China's voice in international standards in the field of audio-visual digital copyright protection, will continue to promote the internationalization of China's Radio‑TV Audio‑Visual technology achievements, and provide standards support for domestic related technologies, terminals and platforms to participate in global market competition. At present, China's DRM series of standards for Audio‑Visual content distribution technology(ChinaDRM) products have covered 195 countries and regions, and have been applied to more than 300 million intelligent terminals. Twelve mainstream video service providers, including Tencent Video and iQIYI, have completed system deployment, laying a solid foundation for large-scale promotion and deployment worldwide.